Brent Orenchuk is the creative director of misplaced newt. Brent has been working in the Edmonton area in the design community since 1993. Brent started his career in Edmonton while at Grant MacEwan College with a local newspaper. This was the first year that “computer graphic design” was offered. Upon graduation, he went to Great Scott! Communications where he had the opportunity of working with many of Edmonton's top designers. In 1997 Brent was given the opportunity to do the art direction for the Alberta Motor Association. After five years with AMA, he left and misplaced newt emerged.